OVERVIEW
quash is an independent online magazine centered around world affairs and street culture. The site often references music, art, and design with a strong emphasis on curated aesthetics and current trends.
Eryndale Museum of Art is a fictional contemporary art museum with a bold, accessible and playful visual language.
A UX/UI case study developed as part of the Google UX Design Certificate.
YEAR
2025
2024
ROLE
Visual Designer
Brand Designer
UX/UI Designer
Graphic Designer
SERVICES
UX Research
Brand Identity
Mobile App Design
Wireframes
Prototype
The fluid sound of the brand name and its smooth, rounded letterforms inspired to reinforce these qualities in the logo design.
The UX process started with research planning, interviews, personas and user journeys.
The research highlighted three main needs:
clear planning, accessible navigation and simple ticket purchase.
The app had to work for different visitors: tourists, students, older users and people with accessibility needs, without making the interface feel heavy.
The identity started with the museum mark.
The logo was designed as a compact symbol for Eryndale Museum of Art, with the museum’s initials encrypted into its geometric structure. It works across both print and digital touchpoints while staying simple, recognizable and flexible.
The identity started with the museum mark.
The logo was designed as a compact symbol for Eryndale Museum of Art, with the museum’s initials encrypted into its geometric structure. It works across both print and digital touchpoints while staying simple, recognizable and flexible.
The Time Burner typeface was chosen for its circular design, which perfectly complements and emphasizes the round letters in the brand name.
The color palette started from Bauhaus references: strong primary colors, contrast and simple graphic blocks.
To make the system feel more contemporary, the palette was pushed into brighter fluorescent tones: acid green, electric blue, hot pink and sharp yellow.
Top terminals were added to 'q' and 'a' for better readability, echoing the bottom serif and enhancing visual harmony.
The ink bleed effect adds softness and cohesion to the letters, enhancing the smooth, fluid feel of the brand name.
The typography follows the same logic: bold, simple and highly readable.
A clean sans-serif type system keeps the identity functional, while the scale and geometric detalis give it a more playful museum character.
Bolder version was chosen for stronger impact and added a subtle outline to improve readability and enhance bold positioning.
The pattern came directly from the logo structure.
By repeating and rotating parts of the mark, the identity gained a more playful and flexible visual language.
The safe zone is set at 0.5x the size of the ® symbol, ensuring the logo stays clear and impactful by maintaining space from
The visual system combines bold colors, high contrast and simple geometric forms.
It was designed to feel accessible and energetic, while still staying clear enough for wayfinding, tickets and interface elements.
The logo uses the client’s original brand blue. Additionally, a custom neutral palette was created with White Sand and Dark Shadow – soft white and black tones chosen specifically to give a gentle feel. These colors add versatility across backgrounds.
The app continues the same visual logic.
Patterns became exhibition cards. Tickets became digital passes. Color became a navigation tool.
The app continues the same visual logic.
Patterns became exhibition cards. Tickets became digital passes. Color became a navigation tool.
With the slogan “World Affairs”, and a request for an icon, several logo options were created using different graphic styles while keeping a consistent overall look.
The main flow focuses on planning a visit:
discover an exhibition, choose a ticket, complete checkout and save it for later.
Secondary features support exhibition browsing, guided tours, saved content and in-museum navigation.
The app was designed not only for booking, but also for the visit itself.
Users can explore exhibitions, save events, follow guided tours and use the camera-based museum map to navigate artworks inside the space.
The goal was to keep the experience visual, simple and connected to the identity.
Eryndale Museum of Art became a complete visual and digital system.
The identity defines the mood: bold, geometric and playful.
The app turns that language into a functional museum experience: planning, tickets, saved exhibitions and navigation.
A brand system that starts on paper and continues in the user’s hand.
The final logo successfully reflects the smooth, fluid character of the brand while remaining clean, recognizable, and versatile across digital and physical applications.
The app was designed not only for booking, but also for the visit itself.
Users can explore exhibitions, save events, follow guided tours and use the camera-based museum map to navigate artworks inside the space.
The goal was to keep the experience visual, simple and connected to the identity.
Eryndale Museum of Art became a complete visual and digital system.
The identity defines the mood: bold, geometric and playful.
The app turns that language into a functional museum experience: planning, tickets, saved exhibitions and navigation.
A brand system that starts on paper and continues in the user’s hand.
The task was to create a logo that is clean, recognizable, and clearly visible, especially when seen on clothing and
user-generated content viewed on
mobile devices.
Museum visits can quickly become stressful: unclear ticket options, limited language support, crowded hours, accessibility needs and too much information before the visit.
The goal was to design a mobile experience that helps different visitors plan their visit with less friction: from choosing an exhibition to buying a ticket and saving it for later.
The main flow focuses on planning a visit:
discover an exhibition, choose a ticket, complete checkout and save it for later.
Secondary features support exhibition browsing, guided tours, saved content and in-museum navigation.
OVERVIEW
Eryndale Museum of Art is a fictional contemporary art museum with a bold, accessible and playful visual language.
A UX/UI case study developed as part of the Google UX Design Certificate.
YEAR
2024
ROLE
UX/UI Designer
Brand Designer
Visual Designer
SERVICES
UX Research
Brand Identity
Mobile App Design
Wireframes
Prototype
Museum visits can quickly become stressful: unclear ticket options, limited language support, crowded hours, accessibility needs and too much information before the visit.
The goal was to design a mobile experience that helps different visitors plan their visit with less friction: from choosing an exhibition to buying a ticket and saving it for later.
The UX process started with research planning, interviews, personas and user journeys.
The research highlighted three main needs:
clear planning, accessible navigation and simple ticket purchase.
The app had to work for different visitors: tourists, students, older users and people with accessibility needs, without making the interface feel heavy.
The identity started with the museum mark.
The logo was designed as a compact symbol for Eryndale Museum of Art, with the museum’s initials encrypted into its geometric structure. It works across both print and digital touchpoints while staying simple, recognizable and flexible.
The color palette started from Bauhaus references: strong primary colors, contrast and simple graphic blocks.
To make the system feel more contemporary, the palette was pushed into brighter fluorescent tones: acid green, electric blue, hot pink and sharp yellow.
The typography follows the same logic: bold, simple and highly readable.
A clean sans-serif type system keeps the identity functional, while the scale and geometric detalis give it a more playful museum character.
The pattern came directly from the logo structure.
By repeating and rotating parts of the mark, the identity gained a more playful and flexible visual language.
The visual system combines bold colors, high contrast and simple geometric forms.
It was designed to feel accessible and energetic, while still staying clear enough for wayfinding, tickets and interface elements.
The app continues the same visual logic.
Patterns became exhibition cards. Tickets became digital passes. Color became a navigation tool.
The main flow focuses on planning a visit:
discover an exhibition, choose a ticket, complete checkout and save it for later.
Secondary features support exhibition browsing, guided tours, saved content and in-museum navigation.
The app was designed not only for booking, but also for the visit itself.
Users can explore exhibitions, save events, follow guided tours and use the camera-based museum map to navigate artworks inside the space.
The goal was to keep the experience visual, simple and connected to the identity.
Eryndale Museum of Art became a complete visual and digital system.
The identity defines the mood: bold, geometric and playful.
The app turns that language into a functional museum experience: planning, tickets, saved exhibitions and navigation.
A brand system that starts on paper and continues in the user’s hand.